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Snowberry was born of necessity – as founder and cosmetician Soraya Hendesi expresses it: “I was simply unable to find skin care that I felt I could trust.” Soraya was frustrated that ‘Natural’ products failed to take advantage of advances in skin care science and contained potentially harmful nasties. Soraya set out to create something entirely new – skin care that would make no compromises.
The creation of the world-first peptide delivery systems CuPEP™ and eProlex™ in Snowberry serums are the result of five years of intensive research, proven effective by the only standard accepted by dermatologists – gold standard clinical trial and internationally recognised by The World Congress of Dermatology, and the International Journal of Aging Science.
This idea led Snowberry's founder to Internationally renowned, English artist Rob Ryan, who creates extraordinary story-telling art in vibrant colours through his paper-cut wizardry. The 'Snowberry Canvas' provides many moments of delight as you discover the story of Snowberry's beginnings - A girl giving a gift to her mother, Soraya as a child mixing little potions for her mother and grandmother in their gardens. A lady with a lantern, symbolising Soraya's grandmother, who is holding a guiding light. Subtle nods to Snowberry’s home of New Zealand, the iconic flora and fauna of the Kiwi & Fantail birds and Silver Fern. Lastly, our brand values are stamped throughout the canvas, taking responsibility for your skin and our planet.